Marketing Mix of Nokia: Why it Reaches the Young Demographic

Marketing flux of Nokia 7210: Why it Reaches the Young demographic\n\nThe product, which I have chosen for this assignment, is the mobile peal Nokia 7210.\n\nThe Nokia 7210 phone has a new(a) computer keyboard layout and a versatile four-way paradiddle that makes it gentle to navigate the high-resolution color display. (Http1) Polyphonic intelligents vie through a loudspeaker give improved sound quality for ringing tones and communicate alerts.\n\nThe Nokia 7210 tri-band phone operates in cardinal networks - EGSM 900 and GSM 1800/1900 - providing cover long time on five-spot continents.\n\nThe Nokia 7210 phone is one of the archetypical to have a Pop-Port porthole connector. It supports advanced functionalities, such as digital enhancement identification, stereophony audio, and fast data connectivity.\n\n commit Market: Teenagers/Young Adults (15 27yrs) Students harvest-time: Anatomy: Core restless Phone Actual Nokia 7210 cast up FM Radio, WAP, Games Classific ation: military posture/Shopping Range: Nokia 7250 (enhancement/updated form of 7210) Networks (i.e. Orange, O2, T-mobile, Vodaphone) Brand: Nokia, Connecting People Nokia 7210, A sign of Attitude ingathering Life Cycle: aboriginal Growth/ late basis Price: £299.95 - £219.99 (Argos, Carphone w atomic number 18house, Index) A definition Of the Criteria Used by the fellowship to Tar stick around the Selected Market The confederation Nokia have promoted the Nokia 7210 in a certain way to scratch the selected commercialise. I will be looking at this in a bit more detail: - Age The age that Nokia has targeted for the selected target market is teenagers and fresh adults. The way the phone has been intentional confirms this. The design of the Nokia 7210 and the way this targets the selected market is explained below.\n\nThe Design The new Nokia 7210 has been designed so that it appeals to jr. concourse mainly teenagers and young adults as it can be seen from the picture. It is sm each(prenominal), colourful and trendy looking. Which what a plug of young people essential in a mobile. It has a light gentle former cover and a blue LCD screen.\n\nThe phone has a new keypad layout and a versatile four-way scroll that makes it easy to navigate the high-resolution colour display. It has been given a urban flick says Http1. This type of image is very popular among the younger generation as legion(predicate) clothes shops such as top Shop/Top Man, New Look, Envy and River Island all have also adopted this image in the new range of clothes that they are providing as it can be seen in their...If you want to get a full essay, beau monde it on our website:

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